Why #2 of strategic planning

Organisations that outshine their peers retain their positions of leadership by identifying and leveraging what makes them unique. This could include world-changing product inventions, best-in-class teams, brand recognition and cost leadership.  

Sources of competitive advantage are not always obvious. A thorough and systematic strategic planning process helps organisations uncover and hone in on what distinguishes them.  

This article by TEC Canada profiles global organisations which maximise their competitive advantage.

We help organisations uncover their secret sauces and position themselves for long-term success.

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